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Marketing-&-Sales-Blog

Marketing & Sales Blog

Ashley Quintana, M.S., B.A.

Ashley Quintana, M.S., B.A.
Ashley Quintana is the co-founder and managing partner at Bridges Strategies. A graduate of Oklahoma State University's media management master's program, Ashley co-founded Bridges Strategies with a $10,000 investment. Two years later, the bootstrapped company grossed almost one million dollars and grew to a team of eight. In her role, she develops, leads and executes digital marketing strategies for the company's growing client base.
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Recent Posts

5 Steps to Generating More Estate Planning Clients

Estate planning clients must be wooed. They’re not coming to you in need of immediate assistance— instead, they have the time to take their time...
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Questions To Guide Your Law Firm's Marketing Strategy

In a previous article, we wrote about the importance of developing client "personas" -- detailed descriptions of the personal, financial, and...
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Persona Based Marketing Can Change The Way You Look At Your Law Firm

As a lawyer, you're well aware of the importance of timely marketing. Many people don't plan ahead to need a lawyer; instead, they discover...
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4 Steps to Effective Marketing for Your Law Firm

Effective marketing for law firms can often be tough, mainly because of the struggle to balance professional with personal. Law firms usually need...
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The Biggest Mistake Lawyers Make When It Comes to Marketing

Law firm marketing presents some unique challenges, that much is certain. While yes, there are balances of professionalism and personality that...
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Inbound Marketing: What is it, And Does it Work For Lawyers?

The term "inbound marketing" refers to a methodology of (mostly online) data-driven marketing activities that bring visitors into your website &...
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The secret to successful legal marketing: online assessments

Online assessments are one of the best tools to get a legal marketing campaign off the ground. With them, you can attract leads to your site, get...
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3 Ways To Make the Most of Legal Leads from Your Website

When it comes to capturing leads from a website, there is a special level of strategy that must be constructed beforehand. Many law firms will...
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9 Things Your Law Firm's Website Should Have

Fifteen years ago, merely having a website was enough to give your law firm an edge over the competition. However, those days are gone, and for...
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Is Blogging Really that important for Lawyers?

You've probably heard that blogging is important for small businesses in general. As a law firm, however, you find yourself wondering, "Do I...
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7 Must-Have Elements for 2018's Marketing Plan

2018 will be here before you know it. That means it's time to start creating your marketing plan for the coming year. As you construct your plan...
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7 Crucial Things Small Businesses Need to Succeed with Inbound Marketing

Inbound marketing is one of the most effective ways to reach new customers, provide for their needs, and raise your sales. It focuses on reaching...
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Pros and Cons of Advertising on Spanish Language Radio

In the digital age as advertising options proliferate through websites, search engines, social media and more, the older, traditional methods of...
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Is Inbound Marketing the Right Choice for Your Business?

Inbound marketing is a huge buzzword in today's society. It's a vital part of many marketing strategies--but does that make it the right fit for...
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4 Steps to effectively reach to your local hispanic community

Do you feel like your business is missing out on an opportunity with the fastest-growing segment of your market? Do you feel stuck when trying to...
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5 Hispanic Marketing Segments You Need to Know

In market research, we often segment any population into distinct areas based on their shopping habits and views. The Hispanic market also...
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6 Best Practices for Marketing to Hispanics

With the continuing growth of the Hispanic population in the U.S., smart marketers are working to reach this market more effectively. But if you...
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5 Ways Marketing Has Changed in Oklahoma & How Best To Adjust

Marketing has taken many shapes and forms over the years, but none of the twists and turns have had as distinct an impact as the rise of the...
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5 Amazing Benefits Of Marketing to Hispanics

Marketing your product or service to Hispanics can give a nice boost to your bottom line. Not only are Hispanics a growing market segment in the...
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6 Questions to Ask Before You Choose a Web Designer

Anyone with a computer can claim to be a web designer, and many do. I've met many business owners who hire-in a young person to create and manage...
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4 Secrets To Hispanic Digital Marketing on Facebook

If you want to build a marketing campaign targeted toward Hispanic audiences, you have to adjust your strategy. Any digital marketer knows just...
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What Should I Expect From A Digital Marketing Program?

Especially if you are new to the concept, digital marketing can seem intimidating. You might have heard about its benefits, but what should you...
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The Top 10 Marketing Strategies in the Digital Age

If your company is not up-to-date with the latest innovations to maximize digital marketing potential, then you're living in the stone ages of...
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How to Set Smart Marketing KPIs for your business

Setting key performance indicators, or KPIs, is a great way to ensure that you're tracking the right marketing metrics for your business. In order...
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What is HubSpot?

  So you've heard about HubSpot, or maybe you've downloaded one of their e-books, but what is HubSpot exactly?  Let's start with what it's...
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Top 5 Characteristics of a Successful Marketing Program

Marketing is an art and a science, a delicate dance of persuasion as well as a carefully calibrated game of odds and statistics. A successful...
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